Title: Company of One Pdf Why Staying Small Is the Next Big Thing for Business
Author: Paul Jarvis
Published Date: 2019
Page: 249
Company of One is a refreshingly new approach centered on staying small and avoiding growth, for any size business. Not as a freelancer who only gets paid on a per piece basis, and not as an entrepreneurial start-up that wants to scale as soon as possible, but as a small business that is deliberately committed to staying that way. By staying small, one can have freedom to pursue more meaningful pleasures in life, and avoid the headaches that result from dealing with employees, long meetings, or worrying about expansion. Company of One introduces this unique business strategy and explains how to make it work for you, including how to generate cash flow on an ongoing basis.
Paul Jarvis left the corporate world when he realized that working in a high-pressure, high profile world was not his idea of success. Instead, he now works for himself out of his home on a small, lush island off of Vancouver, and lives a much more rewarding and productive life. He no longer has to contend with an environment that constantly demands more productivity, more output, and more growth.
In Company of One, Jarvis explains how you can find the right pathway to do the same, including planning how to set up your shop, determining your desired revenues, dealing with unexpected crises, keeping your key clients happy, and of course, doing all of this on your own.
The One Book You Must Read in 2019 If you're constantly stressed out, feel like you're always behind, and not #hustling the way you should be...read this book. It's the clarity and assurance you need to know that it doesn't have to feel this way, and success CAN be defined differently. I loved this book and it's practical, actionable advice around a shift in thinking about the way we view work and business-building. It was a fast read, well-written, and I found it utterly refreshing.Concept is good, but the book has a lot of fluff The benefit of this book is that it gives you permission to embrace the notion of "company of one." I think hearing a 15 min interview on the topic by the author is more valuable than reading this. For example, I don't need to hear for the 100th time about Google's policy of allowing employees time to work on pet projects (something mentioned on two occasions in the first part of the book).Better, Not Bigger Paul wouldn't know it, but I'm one of his poster children.Four years ago I leaped into becoming my own company of one as an author and editor. I knew how to write and how to edit, but I didn't know how to run a business.A friend who'd just made the same leap highly recommended an online course I "absolutely had to take." That course was Paul Jarvis's Creative Class. I attribute my business's continued success to having taken that course.So, I was thrilled to see "Company of One" coming soon.I read it in a few days. It's accessible and full of encouraging stories from other companies of one, including Paul's own story. The book also provides plenty of arguments for why the company of one strategy—better, not bigger—may be the right fit for you.Lastly, two quotes from the end may tell you if this book is for you:"Enough is the antithesis of growth. Enough is the true north of building a company of one, and the opposite of the current paradigm promoting entrepreneurship, growth-hacking, and a startup culture.""Business success does not lie in growing something quickly and massively, but rather in building something that's both remarkable and resilient over the long term."Thanks to Paul, I've built a company of one that's so far proven resilient. Now, with the advice and encouragement of "Company of One," I hope to make it remarkable.
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